Product designer leading projects from early concept to deployment

I take ambiguous ideas and bring them life; working across product, engineering, and whatever else it takes to build. Currently creating multi-surface retail experiences.

Sole designer at Samsung's Connected Experience Center, Prev. Wayfair

Sole Designer @ Samsung's Connected Experience Center

Previously @ Wayfair

0 → 1 product design

AI-powered building

Work

Samsung x Ashley

In-store smart home demos, built for clarity

Tablet interface for guided smart home retail experiences

View case study →

Samsung SmartThings

Real-time 3D furniture visualization for retail

IA and UI design converting complex 3D tools into usable consumer experiences

View case study →

Wayfair

Refining mobile web product discovery

Driving shopper conversion through cross category navigation simplification

View case study →

Vibe-works

Small builds exploring AI coding, shaders, and interactive systems. Click to check them out.

Shader Tool

Logbook

About

I'm Nick Tata
Born & raised in Michigan, I now live in sunny Mountain View California.

I try keep my design practice centered on making clear, crisp, and intent driven experiences. Always mindful of constraint without limiting possibility.

My current focus is creating immersive multi-surface experiences in physical retail spaces, and exploring emerging tools.

I bring my midwest sensibility with me everywhere I go, I care a lot, and I want to make things that go.

I'm Nick Tata
Born & raised in Michigan, I now live in sunny Mountain View California.

I try keep my design practice centered on making clear, crisp, and intent driven experiences. Always mindful of constraint without limiting possibility.

My current focus is creating immersive multi-surface experiences in physical retail spaces, and exploring emerging tools.

I bring my midwest sensibility with me everywhere I go, I care a lot, and I want to make things that go.

The path so far

Samsung

2024 - Present

UX Designer - Connected Experience Center

The Michigan Daily

2024

Product Designer - Newsroom

University of Michigan

2023-2024

Graduate Instructor - SI 110: Introduction to Information

Wayfair

2023

Product Design Intern - Storefront

Reach me @

Github

Updated April, 2026